Wouldn't it be cool if you could type in 'funny pirates' to a search field box and these movies came up, as well as a link with where to watch them for FREE?
Yeah...enter Jinni. Jinni is a startup with what they call a 'Movie Genome" that indexes over 10,000 movies and television shows searchable using natural language.
TechCrunch says:
The site has created what it calls “The Movie Genome” - a database of 10,000 movies and television shows that can be searched using natural language. The index has been tagged by a team of humans aided by a computer algorithm, with attributes spanning fifty categories and is reminiscent of Pandora’s Music Genome Project (which is also sorted by human professionals). Users can either search for movies based on a manual search, browse through movies by their attributes, or can generate recommendations after completing a brief test that determines their movie personality. After finding a movie or show they’re interested in, users can buy or rent them (or in some cases, watch them free) through a number of linked services, including Hulu, Amazon, and Netflix.
In practice the search seems to work well. Each match is visually displayed in a grid as a thumbnail, with the most relevant matches emphasized with larger images. This style makes it easier to quickly identify movies you might be interested in, and also makes false matches less jarring.